Announcement: Olga Loyev promoted to Managing Director at digital product consultancy, Red Badger

Digital product transformation consulting firm Red Badger promotes Olga Loyev to Managing Director. An 8-year veteran of the company, Olga will assume the role of Business Unit Managing Director alongside Joel Williams and Ben McLeod.


Red Badger is the digital product transformation consultancy of choice for blue chips, delivering the complex projects that matter and that provide lasting impact. As the business continues to grow with a stand-out position in the market, it looks set to multiply future revenues by driving new demand and expanding its reach. Pivotal in that drive is the new appointment of Olga Loyev as a Managing Director.

 Olga boasts over 15 years’ experience of consulting in digital product delivery and large-scale digital transformation in Telecom, Retail, Government, Media and Financial Services sectors. Having been with Red Badger for almost 8 years, Olga Loyev has seen the firm grow to over 130 employees from 15 when she joined. Her promotion further adds to the strong roster of women in senior positions at Red Badger, as the firm executes on its strategy to achieve a 50/50 gender balance by the end of 2024. 

 In her previous role as a Delivery Director, Olga has led some of Red Badger’s most successful transformation programmes for globally recognised brands. Her knowledge and expertise executing in challenging environments with teams spanning the globe will be instrumental in her new role as she leads a business unit responsible for multiple strategic client engagements. 

Olga says: “I’m looking forward to working more closely together with the leadership team here at Red Badger. Having worked on the ground and up close with clients for years, I am excited to bring those experiences with me and help forge the growth demands of the business over the coming years. I can’t wait to lead my incredible team as we continue our mission to transform today’s blue chips into digital product organisations.”

In recent years, Olga has led the set up of an agile delivery framework and digital capabilities from 1 team in London to 24+ teams across 7 global locations for one of the world’s largest banks. She has also orchestrated the launch of a self-service digital estate for a global media company resulting in a 200% increase in the volume of users helped online. 

 Olga managed the implementation and transformation of a retail estate for one of the largest online home shopping retailers in the UK. And consulted on technology, data and operational strategy for the Medicines and Healthcare products Regulatory Agency (MHRA) resulting in the fastest ever new digital product launch for the client in just 8 weeks.

 A pivotal role for the next phase of Red Badger’s growth, the Managing Director position Olga now takes up will see her take a seat in the leadership team to define the future direction of the firm.

Olga has lived and worked in multiple countries around the world, including Ukraine, Italy, Egypt, the United States and the UK. These varied experiences had Loyev’s background and history with the firm make her the ideal person to help it evolve. 

David Wynne, Red Bader’s CEO says: “I’m delighted to welcome Olga into the leadership team at Red Badger. She has been prolific in her output, strategic in her approach, and extremely committed to delivering the highest quality digital product for our clients ever since she joined the firm. She has been key on numerous occasions to the success of digital product projects and programmes and her ability to galvanize teams to deliver impressive value in the most challenging of circumstances is a tremendous attribute that will no doubt lead to her ongoing success.”

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