How would you define innovation in a business context? For some, it’s about incremental change – your products and services getting better with each new iteration. For others, it’s about taking big bets – charting unknown territories that might…
The user experience design (UXD) industry is an emerging field; it’s up for debate exactly when user experience (UX) started, but Don Norman coined the term ‘User Experience’ in the 1990s. This means not many…
Finding new sources of customer value across the entire stack
It is International Women's Day today, and whilst it feels crude to only celebrate women's efforts globally on one day of the year, it is equally only right that companies partake and make noise about it. This year’s theme is #choosetochallenge:…
Picture this. You’ve spent months toiling away, building a fantastic new product. You’ve identified your users, you have your value proposition nailed, you’ve conducted extensive research into user needs and feature ideas, have built a scalable…
It’s been over two years since I first wrote about how the Women at Silicon Roundabout conference inspired me to finally take action, so I thought it would be a good time to update how I’m getting on.
The grand challenges set out in the UN’s Sustainable Development Goals aim to solve some of the world's most complex problems. Through our initiative Mission Beyond, Red Badger has recently been working on two of them: Health and Wellbeing and …
Last year, between September and November, I had the amazing opportunity to teach code to people with special needs. This experience transformed my perspective on how I bring solutions to human problems with code.
We were talking recently about how to make good choices. There’s an extremely valid answer to this question around data-led decision making, but on an emotional level, I’d suggest not being afraid to make bad choices is often the most important…
I’ve got a short walk to the train station from my flat. For the first year of living here, I’d slope out the house every weekday morning, squeeze on to the Jubilee line, make a couple of changes and arrive at Old Street, filling the journey with…
Know thy customer - how well do you know your customer? Are there new ways you could be engaging with them? Workshops, hackathons, product demos, anything that gives you the opportunity to have a two-way conversation with them. What are their pain…
2020 has certainly been a rollercoaster of a year as many people - myself included - found themselves working from home at the kitchen table or out of the spare room.
Sarah Chowdhury, Diversity and Inclusion champion at Lloyd’s Bank kindly took the time to talk to us at Red Badger about race in the workplace with her talk titled “Talking about…
Medicines and Healthcare products Regulatory Agency (MHRA) approached Red Badger to create a bespoke Agile Delivery Framework in line with the Government Digital Service Technology Code of Practice to enable faster and better decision making and…
As part of our work with the Medicines and Healthcare products Regulatory Agency (MHRA), Red Badger was asked to develop a Delivery Framework to guide and enable the Transformation Division (TD3) to deliver technology products.
So you have just landed on a project, and you are tasked with introducing the client to User Experience Design (UXD) and building a design system from scratch, you have autonomy on what needs to be done and have been brought in to help shape the…